

Small amounts of sugar are harmless. However, excessive consumption of sugar upsets the delicate balance of Intestinal flora messed up and causes one weakening of immune functions of the body, one Accelerating the aging process and a deterioration of the complexion and our Basic mood. Constant cravings are also the result of excessive sugar consumption - a vicious circle is created.
How much sugar is too much?
The World Health Organization (WHO) recommends no more than 25g of sugar per day – at the same time, sugar consumption, fueled year after year by the sugar industry with many billions of euros and dollars in advertising, has increased drastically. You can make a lot of money with sugar. In the last fifty years, sugar consumption has tripled worldwide. The average Germans already consume 100g of sugar per day, Ascending trend.


Everything for better nutrition
Do you want to reduce unhealthy sugar, but don't feel like giving up enjoyment and quality of life? Then you are like us. At ahead we're reinventing your favorite snacks and drinks with healthy sugar alternatives that don't affect your metabolism and still bring back your sweetest childhood memories.
WHY AHEAD?
Better for you because...

Join the team
Are you ready to change the world of nutrition? Be part of ahead and shape the future of the food industry with us!
Apply now
Meet our founders
Philip and Johannes are the minds behind ahead. Two foodies with a great passion for everything that tastes good - and an even bigger vision for the future.
To the founding story